Spring and fall are feast for shops that book maintenance and famine for shops that don't. The difference is rarely the customer list — it's whether anyone reminded the customers on it.
Escape reminds them. All of them. On time. Automatically.
How it works
Every finished job stamps a service date on the customer — that's part of the automatic close-out. Six months later, Escape starts their tune-up reminder:
- The customer gets a friendly text: it's been a while since their last service, and it's time for a tune-up.
- The message includes a booking link — so they book themselves. No phone tag, no call list, no office afternoon lost to dialing.
- The booking lands on your calendar and dispatch board like any other job.
Members and non-members get their own tracks
If you run maintenance plans, your members are reminded as part of what they're already paying for — their reminders reflect their plan. Non-members get their own version, which doubles as a nudge toward the value of joining. Each customer hears the message that fits them.
Why this fills the shoulder season
The reminders land roughly six months after each customer's last visit — which naturally spreads your maintenance work across the year and pulls customers in before the seasonal rush, when your board has room. It's the difference between begging for work in October and having October already booked.
What your team should do
Honestly? Watch the bookings come in. There's no list to work. The one habit that feeds this system is upstream: mark jobs Done on time, because that service-date stamp is what the six-month clock runs on.